Pubtober is an antidote to some of the misguided anti-alcohol promotions that can harm our country's pub and beer culture and those who rely on it for their livelihoods.
At a time when the hospitality industry is still suffering the after-effects of the covid pandemic these charity 'challenges' are akin to sticking the boot in.
Should we harm those who support our communities?
Our pubs, are not just places for an enjoyable drink or meal but also provide far wider benefits ranging from combatting loneliness and isolation to supporting thousands of livelihoods ranging from taxi drivers to window cleaners and from food suppliers to sports teams, as well as those working in and relying on the breweries that supply them.
A current headlining promotion calls on people to abstain from alcohol for October and raise funds by doing so. This is already in addition to Alcohol Change UK's similar promotion of Dry January that calls for the same.
Oh, the irony
Ironically these promotions that call for participants to forego an alcoholic drink for a month or more are often run by the very same charities that pubs and breweries support by fundraising events such as coffee mornings or charity quizzes.
So PUBTOBER was born:
So what could you do?
Support a charity, while still supporting pubs and breweries
Pubtober supports charities wholeheartedly.
This 'antidote' asks people to visit their local, enjoy a drink whether its alcoholic or not, and put some monies into the charity boxes. Maybe set a personal challenge to visit a number of different pubs?
Pubtober suggests donating to a cancer-related charity such as Macmillan Cancer Support.
That is a win-win all around, supporting both the livelihoods of the trade and raising funds for the good causes.
Pubtober, created by Happy Pint
