Cask beers have been declining in popularity and sales falling as the 'craft' keg style of beer becomes more established.
So it is encouraging that Greene King has announced its next three limited edition cask beers and hopefully they will be available in local pubs. They make up part of the 'Fresh Cask Release' series of 18 beers available at various times throughout the year.
PAVE THE WAY is a beer brewed in collaboration with Big Hug Brewery. At 4.6% it is described as being a beer with malty caramel flavours with stone fruits, watermelon and peach. The beer supports the 'Only a Pavement Away' charity. 50% of Big Hug's profit will be given to the good cause. The charity was founded by members of the hospitality industry to help deal with homelessness, prison leavers and veterans who are struggling to get into work.
HOPPING SPECIAL is a new 4.2% brew created from five malts with addition of Citra and Galaxy hops to add a fruitiness to the amber beer. The name comes from the train services that were run for families mainly from London who went hop-picking in the 19th and 20th centuries before modern technology was employed. Many of these families will have travelled to hop fields in Hampshire.
St EDMUNDS is a hoppy golden ale at 4.2% brewed with cascade hops and makes a welcome return to the portfolio of cask beers.
The beers also support the Cask Project initiative as a means to try and reverse the fall in cask beer sales. Cask beer is perceived to be a drink for the older generations of drinker and needs an image makeover. It is a product we should all be proud of and enjoy.
Greene King has said:
"Our vision is to reignite the passion for cask within the industry"
There are several Greene King pubs in the Happy Pint area so why not ask the publican to get one of these beers in.
